WordPress Marketing Ebook guide

Authored by 93digital founder Alex Price, ‘WordPress: A Marketing Machine’ takes a top level look at how WordPress, the world’s most popular content management system, can sit at the heart of a powerful digital marketing strategy and help get marketers the results they need.

It explores the most up to date possibilities for using WordPress as a content marketing platform, search engine optimisation techniques, integrations with CRMs, inbound marketing automation, sales funnels, conversion optimisation, A/B testing, analytics and more, with examples of real life applications.

Learn how to bring more visitors to your website through SEO and content marketing.
Use powerful sales funnels and marketing automation techniques to convert visitors into leads.
Test, analyse and capture data by integrating WordPress with CRMs and analytics.

WordPress: A Marketing Machine is aimed at sales, marketing and communications professionals tasked with managing a WordPress site on a day to day basis, or those looking to procure and manage the design and build of a new WordPress website. It is written with years of experience here at 93digital, where we work to help marketers look good day in day out!